06 June 2008

Brits ignore offer of free money

"...Representatives from [a website] wandered the streets this morning wearing sandwich boards offering a free £5 note to anyone who asked. Despite encountering over 1800 people, only 28 passers by bothered to take advantage of the offer…

Why do Brits believe they would fail to take up the offer?
• Six in ten people say they their cynicism would prevent them from asking for free cash as they would suspect a catch or trick.
• Twenty per cent of people would simply not believe the offer was real – a trend which increased with age. Almost a third of over 60s claimed they wouldn’t believe the sandwich board wearer.
• Just over one in ten people said they would feel too embarrassed and three per cent of people said that £5 wasn’t worth the effort..."

More data HERE, along with a variety of unwarranted conclusions. The data appear to be of little significance, so this goes into the "curious ephemera" category...

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